The Business of Yoga

Resources for Career Yoga Teachers

How to Price Your Offerings

Episode 30: How to Price Your Offerings with Mado Hesselink If you struggle with pricing or are unsure about how to set prices for your teaching, this episode is a mini-training to help you set a minimum hourly rate. Psst. Want to get an email each time a new episode...

Money and Yoga: an Inquiry

Episode 28: Yoga and Money: An Inquiry with Mado Hesselink Is it ethical to charge for yoga? How can we overcome money mindset issues? What teachings from yogic texts can we apply to our relationship to money? Psst. Want to get an email each time a new episode is...

How I learned to love marketing

Episode 26: How I learned to love marketing with Mado Hesselink Learn how to market your offerings in a way that is both honest and effective - and avoid the most common marketing pitfalls along the way. Psst. Want to get an email each time a new episode is released?...

How and Why to Create Your First Yoga Video

Episode 17: How and Why to Create Your First Yoga Video with Jess Rose Learn everything you need to know to make your first yoga video. Jess Rose shares the inside scoop of what it takes to make a high quality yoga video your first try. Psst. Want to get an email each...

Yoga Alliance Listening Tour Notes

  About a dozen people showed up for the Yoga Alliance ‘Listening Tour’ event with CEO David Lipsius at the Asheville Yoga Center on August 20th 2018. Considering the 288 registered members residing within 50 miles of Asheville, I was expecting a higher turnout. The...