Episode 99: Why your marketing isn’t working and how to fix it with Mado HesselinkLearn what is missing in your marketing and how to make it infinitely more effective. Psst. Want to get an email each time a new episode is released?  Episode Highlights Are you doing...

Episode 98: When students push boundaries in class [on-air coaching call] with Mado HesselinkMado offers strategies for setting and supporting very clear boundaries with yoga students.  Psst. Want to get an email each time a new episode is released?  Episode...

Episode 97: Yoga’s Internal Practices with Jerome SmithJerome Smith joins Mado to talk about yoga’s internal practices and how to integrate them into your life. Psst. Want to get an email each time a new episode is released?  Episode Highlights Jerome Smith brings his...

Bonus Episode: How can yoga teachers respond to the Covid-19 Crisis. with Mado HesselinkYoga offers some essential tools for reducing anxiety and making skillful decisions. These are my thoughts on how yoga teachers can tap into their practice to be a positive force...

Episode 96: Taking yourself seriously as a yoga teacher (on-air coaching call) with Mado HesselinkMado talks with Faria about how her teaching has changed since completing the Foundations of a Yoga Business coaching program and what she's working on now.  Psst. Want...

Episode 95: Inspired Yoga Class Themes with Michelle MarchildonMichelle and Mado discuss how yoga teachers can incorporate themes into their classes in a way that feels authentic and inspiring. Psst. Want to get an email each time a new episode is released?  Episode...

Episode 94: Why students struggle to step forward from down dog with Mado HesselinkLearn why the stepping from down dog to lunge is challenging for some and how you can help your students navigate this transition. Psst. Want to get an email each time a new episode is...

Episode 93: Shannon Crow on Pelvic Health Mado speaks with Shannon Crow about what yoga teachers should know about pelvic health and how she built her one to one consultation business. Psst. Want to get an email each time a new episode is released?  Episode Highlights...

Episode 92: Staying centered while opening a yoga studio [on-air coaching call] with Mado HesselinkMado offers reflections and strategies for a new yoga studio owner who has a unique vision for her business. Psst. Want to get an email each time a new episode is...

Episode 91: How to sequence a 20 minute demo class with Mado HesselinkLearn five tips you can use to sequence a 20 minute demo class to audition for a teaching position. Psst. Want to get an email each time a new episode is released?  Episode Highlights Mado shares...

Episode 90: Kelly McGonigal on the Joy of Movement Kelly McGonigal combines her passion for fitness and her background in health psychology to investigate movement as a source for joy. This episode is a fascinating exploration of how yoga teachers can use the...

Episode 89: 3 steps to fill your classes with Amanda McKinneyMarketing Coach, Amanda McKinney shares 3 steps you can take right now to get more people in your yoga classes. Psst. Want to get an email each time a new episode is released?  Episode Highlights Amanda...

Episode 88: How Miranda tripled her yoga business in one year with Miranda PetersonMiranda Peterson is a long time coaching client who has had an impressive year. In 2019 she more than tripled her yoga business revenue from the year before. Psst. Want to get an email...

Episode 87: How to get the word out about your workshop [On-air coaching call]  with Mado Hesselink Mado guides Cari through some ways she can be more efficient and effective with her marketing and stop feeling overwhelmed and burned out by the tasks involved in...

Episode 86: Four types of successful yoga workshops with Mado HesselinkMado shares four basic workshop types in detail including why you might choose one over the other and the upsides and downsides each. Psst. Want to get an email each time a new episode is released?...

Episode 85: How to choose a workshop topic (on-air coaching call) with Mado Hesselink Mado talks with brand new studio owner Chasity about how to create successful workshops that will make an impact on the lives of her students. Psst. Want to get an email each time a...

Episode 84: The difference between classes and workshops with Mado Hesselink Discover the essential differences between classes and workshops and how you can tap into those differences to attract more students to both. Psst. Want to get an email each time a new...

Episode 83: Yoga philosophy for pain care  with Marlysa SullivanMado and guest, Marlysa Sullivan, discuss philosophical and neurophysiological perspectives for people in pain. Psst. Want to get an email each time a new episode is released?  Episode Highlights...

Episode 82: Yoga for People in Pain  with Shelly ProskoPart two in a three-part series on yoga and pain, Mado and guest, Shelly Prosko explore tangible ways yoga teachers can think about pain and specific yogic practices for people with pain. Psst. Want to get an...

Episode 81: Pain Science Basics  with Neil Pearson In part 1 of a 3 part series about yoga and pain science, Mado talks with Neil Pearson, a physiotherapist and yoga therapist and one of the editors of the book, Yoga and Science in Pain Care about the basics of pain...

Episode 80: Paths to traveling the world as a yoga teacher [On air coaching call]  with Mado Hesselink Mado offers some different perspectives on teaching remotely and on how to teach yoga as a career while still be able to travel the world.  Psst. Want to get an...

Episode 79: Win/win relationships between teachers and studios with Mado Hesselink Mado explores the sensitive relationship between yoga teachers and yoga studio owners and managers and how we can navigate these relationships with integrity. Psst. Want to get an email...

Episode 78: Who should I trust online (about yoga) with Mado HesselinkMado explores how yoga teachers can discern who and what to believe when there are so many opposing perspectives being proclaimed with equal confidence online. Psst. Want to get an email each time a...

Episode 77: Why new students don't return to your classes with Mado HesselinkMado shares reasons new students might not be coming back to your classes and solutions to help you attract the people who truly want what you are offering. Psst. Want to get an email each...

Episode 76: Are you making these yoga niche mistakes? with Mado HesselinkMado takes a closer look at what it means to find your niche and the common mistakes that might be undermining your best intentions when selecting a niche. Psst. Want to get an email each time a...

Episode 75: Is my niche too narrow? [on air coaching call) with Mado HesselinkMado addresses questions about niche, and offers advice on how to make more money as a yoga teacher and getting over the fear of taking big steps.  Psst. Want to get an email each time a new...

Episode 74: How to balance being real vs. being positive with Mado Hesselink Mado shares how yoga teachers can strike a balance between giving our students the positive experience they seek while also being honest about our personal struggles and challenges. Psst....

Episode 73: The art and business of teaching yoga with Amy IppolitiAuthor and teacher’s teacher, Amy Ippoliti, joins Mado for a conversation about how to teach yoga more skillfully and how learning about business can help you serve your students better. Psst. Want to...

Episode 72: How to scale yourself (on-air coaching call) with Mado Hesselink Angel Coughlin is in a position with her yoga studio where she is in more demand than she has the capacity to fulfill. Mado guides her on how she can meet the needs of her students while...

Episode 71: Leslie Kaminoff on the rise of fitness yogaIn part 2 of Mado's conversation with Leslie Kaminoff, he shares his personal yoga story and also talks about the rise of the fitness industry and how it directly influenced yoga as we know it in the US.     ...

Episode 70: 5 Steps to (Re)claim your personal practice with Mado Hesselink Mado explores why yoga teachers struggle to maintain a consistent personal practice and shares science-backed tips for effectively establishing or re-establishing a home yoga practice.  Psst....

Episode 69: 5 lessons I learned from filming a video series with Mado Hesselink Mado steps outside of her comfort zone to film a video series and then goes behind the scenes to share the lessons she learned through the process. Psst. Want to get an email each time a...

Episode 68: Building a Following as an Introvert (On Air Coaching Call) with Mado HesselinkMado coaches Dayna who recently resigned from her administrative job and is now looking to pursue her passion and teach yoga full time in a brand new city. Psst. Want to get an...

Episode 67: Beyond Mailchimp; advanced email marketing for yoga teachers. with Mado Hesselink Mado shares her experience with switching email marketing service providers and why she made the change from Mailchimp to Convert Kit. Psst. Want to get an email each time a...

Episode 66: Recent MailChimp Changes with Peter Akkies Email marketing expert Peter Akkies joins Mado to talk about how Mailchimp’s recent changes to their platform impacts yoga teachers. Psst. Want to get an email each time a new episode is released?  Episode...

Episode 65: Yoga Energetics  with Kelly Golden Kelly Golden, founder of virabhava yoga, shares how yoga teachers can go beyond the physical in their teaching.  Psst. Want to get an email each time a new episode is released?  Episode Highlights Listen in on a practical...

Episode 64: Getting Comfortable with Being Uncomfortable [On Air Coaching Call]  with Mado HesselinkMado guides yoga teacher, Allison, through questions she has as she prepares to open a new yoga studio. Psst. Want to get an email each time a new episode is released?...

Episode 63: How Technology is Changing Yoga with Alex HaleyMeditation teacher and assistant professor at the University of Minnesota, Alex Haley, joins Mado to discuss the intersection of mindfulness and technology. Psst. Want to get an email each time a new episode...

Episode 62: Why do we study the yoga sutras? with Mado HesselinkLearn about the Patanjali Yoga Shastra (more commonly known as yoga sutra) and some of the common misconceptions that yoga teachers have about this text. Psst. Want to get an email each time a new episode...

Episode 61: Science of yoga with Ann Swanson Yoga therapist Ann Swanson shares insights on the intersection of science and yoga.  Psst. Want to get an email each time a new episode is released?  Episode Highlights This week’s episode is a conversation with Science of...

Episode 60: Yoga Alliance CEO on their new standards with Shannon RocheYoga Alliance CEO Shannon Roche answers questions about recent changes to the standards for Registered Yoga Schools. Psst. Want to get an email each time a new episode is released?  Episode...

Episode 58: Lessons on burnout and spiritual bypassing from The Bhagavad Gita with Kaya Mindlin Mado and Kaya Mindlin discuss how the ancient teachings from the Bhagavad Gita apply to the modern problems of burnout and spiritual bypassing. Psst. Want to get an email...

Episode 57: Movement Positivity with Jules Mitchell Jules Mitchell, author of Yoga Biomechanics, Stretching Redefined, joins Mado for a conversation about teaching yoga and how her personal yoga journey lead her to where she is today. Psst. Want to get an email each...

Episode 55: Self care for yoga teachers with Mado HesselinkSelf care through the lens of yoga and how teachers can use this perspective in their classes and marketing. Psst. Want to get an email each time a new episode is released?  Episode Highlights Self care is a...

Episode 53: Lessons from one year of podcasting with Mado Hesselink Insights and surprises about yoga teachers and the yoga industry, glimpses behind the scenes of podcast production, and a vulnerable moment of self-revelation. Psst. Want to get an email each time a...

Episode 45: Inclusive Language & Yoga's PR problem [on air coaching] with Mado Hesselink and Katie YandrickLearn how to speak to people about yoga in an accessible way - both in classes and in your marketing. Psst. Want to get an email each time a new episode is...

Episode 42: Self doubt and impostor syndrome with Mado Hesselink Doubting yourself as a yoga teacher is normal. In this episode, you'll hear why I think it's positive to doubt yourself on occasion and how to move through those moments of doubt.  Psst. Want to get an...

Episode 12: Healthy Wrists in Yoga with Mado Hesselink In this episode, Mado shares some basic principles of how to take care of your wrists in a yoga class setting. Psst. Want to get an email each time a new episode is released?Highlights Two major factors in how...

Episode 11: Injury prevention and yoga evolution with Trina Altman Trina shares her thoughts about preventing injury in yoga classes and how she sees yoga evolving in an uplifting trend towards integrity and personalization. Psst. Want to get an email each time a new...

Episode 10: Overcome overwhelm and get focused If you’re like me and tend to get overwhelmed with possibilities and “what ifs”, you’ll love this episode all about how to determine the best places to focus your time and energy and how to keep yourself consistently...

Episode 9: Yoga for addiction and recovery with Margaret Kirshner Margaret shares important things yoga teachers should know about addiction and recovery, what we can do to support our students who are struggling with these issues, and simple techniques for helping...

Episode 8: [Reality Check] Teaching yoga full time vs part time. In today's episode, I will talk about what it takes to teach yoga full time and the hidden benefits of choosing to teach yoga part time. Psst. Want to get an email each time a new episode is...

Episode 5: Do Yoga Teachers Really Need a Website? Today’s episode tackles the question of whether or not it is essential for a yoga teacher to have a website. Mado draws on her time as a freelance web designer and web project manager to break down the reasons you...

Episode 4: Getting Hired at a Yoga Studio with Jennifer O'Sullivan Jennifer O’Sullivan spent 5 years as the hiring manager for an urban yoga studio in the DC metropolitan area. In this episode she shares insider tips and tricks for getting noticed and getting hired....

Inspirations and Intentions: Miche Interviews Mado In this episode, Mado is interviewed by life coach Michelle Ashley. Psst. Want to get an email each time a new episode is released? Highlights How Mado first started practicing yoga and her surprising first yoga...