EPISODE 235

Where to Invest (when you’re just starting out)

With Mado Hesselink

What do you (actually) need to invest in when you start a yoga business? Business owners are the target of a seemingly endless number of services trying to convince you that their product is essential for your success. In this episode, Mado helps you figure out what’s essential and what can wait.

Episode Highlights

What do you (actually) need to invest in when you start a yoga business? Business owners are the target of a seemingly endless number of services trying to convince you that their product is essential for your success. In this episode, Mado helps you figure out what’s essential and what can wait. 

 

EPISODE HIGHLIGHTS:

  • Mistakes to avoid when investing in the early stages of your business
  • The hidden downsides to free services
  • What is entity formation and when should you do it?
  • Why it’s crucial to create separation between business assets and personal assets and the inexpensive services that make it easy.
  • When to invest in a website and how to get started
  • Three pieces of tech you need in order to send marketing emails
  • The type of support that is worth the investment at different stages of your business

 

EPISODE LINKS & RESOURCES:

Asana Business Management Tool

Previous YTR episodes on Email Marketing: Episode 16 & Episode 67 

Which email marketing platforms have the best deliverability rates 

Canva (sign up through this affiliate link to support the podcast at no cost to you) 

Previous YTR episodes on Websites: Episode 5, Episode 220, Episode 221, Episode 222 & Episode 223 

Learn more about the Impact Club 

Previous YTR episode: Is Coaching Worth it for a New Yoga Teacher?

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